Monday, December 1, 2014

Lady Gaga Is a 1940s Diva in U.K. Showstopper for H&M

Star Sings Duet With Tony Bennett in Johan Renck-Directed Extravaganza






H&M proves it can do blockbuster holiday ads with the best of them, upping the ante with Lady Gaga and Tony Bennett. Johan Renck (who helmed last year's Alice in Wonderland Christmas spot for Marks & Spencer) directed the ad, which moves seamlessly between five different sets. It takes in ukelele- playing sailors, cute kids, a ski chalet and finally what looks like a great 1940s-style party, at which Bennett and a be-wigged Gaga perform their duet version of "It Don't Mean a Thing. (If It Ain't Got That Swing.)"
This showstopper grew out of the collaboration between Gaga and Bennett, who met backstage at a gala in 2011. They recorded a jazz album together called "Cheek to Cheek" that was released in September 2014 and led to a tour that will kick off later this month with a New Year's Eve show in Las Vegas.

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